For a few months I have been

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The four "Ps of marketing" (product, place, price, promotion) can no longer be managed separately. To optimize campaign messages and targeting, as well as products, pricing and distribution, companies must be structured so that cross-functional teams can work closely with consumers and all the knowledge, skills and decision rights are accessible to all relevant functions. Finally, the need for greater speed and agility also has repercussions on budgets and on a new way.

A allocating resources: pay-as-you-go budgets replace quarterly or annual allocations and allow opportunities to be seized in a dynamic way introduce themselves. In theory everything is completely correct, but the biggest challenge Job Function Email List is that of cultural management and change. The advice is to evaluate the skill set you have available, identify gaps and execute according to a simple short to medium term plan.dedicating myself to studying digital marketing strategies.



For construction companies. Most of the construction companies analyzed have no digital marketing strategy and some of them have an outdated and underutilized digital footprint. I've actually noticed that even newly established construction companies opt for customer acquisition strategies that have been around for years. I have spoken with many entrepreneurs in the sector and I decided to write on this topic, bringing you some considerations and some advice why local construction companies should have a strong online presence.