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In this post, we will discuss how to get your YouTube channel and content exposed to the top. YouTube has already become the second most used search engine in the world after Google. Optimizing your YouTube channel and content in every way possible through YouTube SEO will not only give you many advantages, but can make a huge difference on the competitive field. How to get more views, subscribers, and traffic requires a strategy. In this YouTube SEO guide, we will dig into those strategies one by one. YouTube SEO Guide index What is YouTube SEO? STEP 1. YouTube keyword research STEP 2. Optimize titles, descriptions, and tags Optimize video titles Optimize video description What is a YouTube tag? How to use YouTube tags correctly STEP 3. Consider YouTube’s ranking factors Ranking Factor #1. Viewing retention rate Ranking Factor #2. comment Ranking Factor #3. subscribe What is YouTube SEO? YouTube SEO is the process of optimizing your videos, playlists, and channels to rank high in YouTube search results for specific search terms.
In order to work on YouTube SEO, you need to understand what criteria YouTube uses to expose videos to the top and understand the YouTube algorithm. YouTube explained the YouTube algorithm as follows: “Videos are ranked based on a variety of factors, including title, description, and how Special Data relevant the video content is to viewers' searches. Beyond that, we look at which videos are generating the most interaction.” Therefore, it can be said that creating content that can attract a lot of user participation while considering all YouTube ranking factors is the key to being exposed at the top on YouTube. STEP 1. YouTube keyword research The YouTube SEO process begins with keyword research. First, create a list of keyword ideas related to your channel or the content you plan to upload. For example, assuming that I am a YouTuber with an SEO-related YouTube channel, the target keywords that will be included in my keyword idea list are SEO Search Engine Optimization YouTube SEO Google SEO Naver SEO Top exposure on search engines traffic analysis How to get traffic digital marketing etc.
Next, we will expand the keyword list above, and we will first introduce the simplest yet most insightful method. That is, you can use YouTube search auto-completion or recommended search terms. How to use the YouTube search bar to optimize YouTube What you have to do is simple. When you search for any word or sentence from the long list of keywords, YouTube automatically presents related search terms and recommended search terms. The reason why these recommended search terms are very helpful in keyword research is because they are undoubtedly the content that users actually searched a lot through the YouTube search bar. Alternatively, you can use a keyword tool such as Twinword Ideas to expand your target keyword list by recommending the search volume of the search term, user intent inherent in the search term, and related keywords. Expand your target keyword list using keyword tools for YouTube optimization Expand your target keyword list using keyword tools for YouTube optimization Through several SEO-related blog posts, Twinword has already emphasized that content is the most important thing in optimization work and that keyword research is essential to publish quality content that attracts traffic .
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發表於 2024-1-10 18:59:09