Baer Facts Karina Scott Karina

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With a background in customer marketing and advocacy at HubSpot, she currently holds leadership roles in customer lifecycle and growth marketing at marketing analytics platform Perceptyx, where she is a popular figure in the space. Notably, Natalie was a finalist in the CustomerX Impact Awards in the Market Trailblazer category. Perhaps Natalie's most important accomplishment, however, is her role as founder and president of the Black Market Merchants Association of America BMAA.


BMAA is a pioneering organization dedicated to empowering and recognizing Black and African American marketing professionals. Under Natalie’s visionary leadership, BMAA has become the first official platform to connect, celebrate and ele Argentina WhatsApp Number vate Black marketing professionals across America. Learn more: Follow Natalie on LinkedIn or Twitter View BMAA Jay Baer Jay Baer is another well-known and highly respected digital marketing expert and author. He is known for his expertise in content marketing and customer experience. Jay is the founder of digital marketing consulting firm Convince & Convert and a New York Times best-selling author. His work provides insights into customer service, content marketing, and social media strategy, which he delivers primarily through his YouTube channel. Jay is a prolific speaker whose books include Youth.





Why Smart Marketing Is About Help, Not Hype and Embrace Your Haters: How to Accept Complaints and Keep Your Customers, in Marketing has won wide acclaim. His approach emphasizes the importance of delivering value to customers through quality content and exceptional customer service, ultimately increasing brand loyalty. Learn more: Connect with Jay Baer on LinkedIn, YouTube or Instagram Subscribe to his newsletter  Scott is a UK-based social media marketer, coach and influencer Outstanding figures in the field of marketing. She runs a brand and marketing training consultancy called Girl About Social in the UK. Like our previous entry Veronica Wood Querales, Karina has been recognized for her expertise and consulting abilities and was featured on the Marketing Girls podcast.